7 Reasons to Say No to Social Media for Marketing Your Vacation Rental Property
If you’re in the business of renting out your slice of paradise to eager travelers, you’re likely always on the lookout for effective marketing strategies to attract guests. In this digital age, social media often takes center stage in marketing discussions. But is it really the best strategy for marketing your vacation rental property? Maybe […]
Social Media 101 for Vacation Rentals: Defining Your Goal
In our last post, we asked you to jot down your ideas for using social media to market your vacation rental. Now, it’s time to put those ideas to work to define the goal you want to achieve by using social media. What’s the point? Think about what would work best for your rental. Do you want to […]
Does Social Media Drive Direct Bookings For Your Vacation Rental?
Does Social Media Drive Direct Bookings For Your Vacation Rental? Social Media and Direct Bookings: The Real Scoop For vacation rentalists trying to get more direct bookings—i.e. reservations made on their own biz website, rather than a third-party booking platform like Airbnb or Vrbo—there are some obvious first steps to take. Create a great, intuitive, […]
Examples Of Great Airbnb Profile & “About The Host” Descriptions
They say you only get one chance to make a good first impression. Your Airbnb listing description (hopefully) makes a good impression to potential guests, but your Airbnb profile can also be an excellent way to draw guests in and turn them from looking into booking. Airbnb bios are short (between 50 and 100 words […]
Making Your Vacation Rental Business #BookDirect Ready
It’s the inaugural Guest Education Day, a day for property managers to band together and educate travelers about the perks of booking direct on a property manager’s website. At Guest Hook, we’re excited to watch PMs and other VR pros find new ways to diversify away from listing sites and take greater control of their business […]
Social Media For VR Pros: Gearing Up for The Big Four
So you’ve decided you want to use social media as part of your vacation rental marketing strategy, and you’ve done your due diligence on how it can effectively create leads and attract guests. But here’s the hard part: getting started. In a world where we turn to social media for everything from family photos to recipes […]
Social Media 101 for Vacation Rentals: Thibault Masson
In our last post, we asked you to think about how social media could benefit your vacation rental business. Now, we’re taking a look at a success story to inspire and demonstrate just how attainable social media mastery is! Thibault Masson has built a social media following of thousands for his luxury villas in Bali and St […]
Social Media 101 for VR Owners: Nancy McAleer
In our last post, we spoke to Thibault Masson about how to generate leads from your social media followers. Now, we’re talking to Nancy McAleer of Anna Maria Island Beach Life about how to build a loyal following that’s interested in what you have to say. Anna Maria Island Beach Life’s social followers are ever expanding, […]
Social Media 101 for Vacation Rentals: An Introduction
We get asked a lot if we can help vacation rental owners and managers with their social media. Let’s face it; it can be a bit of a minefield out there. We all know that we need our businesses to be visible and active, but it’s not always easy to understand why social media is so important […]