This post is part one of a two-post series on vacation rental content that reaches guests throughout their entire booking journey. In this post, we
Some vacation rentals can be downright scary—and we’re not talking about haunted houses. (Though an Airbnb contest last Halloween sent a couple “lucky” winners to
Changing leaves, brisk temperatures…and dwindling bookings. Fall can be lovely, but not if it leaves your vacation rental business in a panic. In order to
No buts about it: building your blog calendar can be daunting. And time-consuming. And a lot of hard work. But it’s also rewarding—there’s no satisfaction
As content geeks, Guest Hook loves Moz’s Whiteboard Friday. (If you haven’t checked it out, you should.) Recently, Whiteboard Friday addressed two questions that often come
Sometimes, vacation is about more than just getting away. Maybe your guests are attending a festival, planning a celebration, or catching a rare natural phenomenon
It’s not your mega marketing budget, your luxurious interior design, or your fancy amenities (though those things are nice, too). It’s your local expertise. And
If you’re reading this post, your vacation rental content marketing strategy may not be going as planned. Maybe nobody’s reading. Or maybe you have some
What can help your word-of-mouth reputation, convey your key selling points in split seconds, and make your property more memorable when it comes time for
One of the things we love most about the vacation rental industry is just how diverse it is. It’s not a market full of just
At Guest Hook, we’re big fans of the Vacation Rental Success Summit. And not just because its organizers, Heather and Mike Bayer, are great people
In our branding series, The Key 3: Building Your Brand From What You’ve Got, we’re taking a look at the three cornerstones of vacation rental