Engaging Content and SEO: Are They Mutually Exclusive?
We’re often asked, “Do you write with SEO in mind?”
It’s a misunderstood subject. At the heart of the question is this: is the goal to drive traffic to your website, or to engage and inform guests with great content that converts? And are these goals mutually exclusive? (Short answer: nope!)
In this webinar with Conrad O’Connell, we’ll break down SEO’s challenges and provide you with some concrete steps to aid in the tricky task of balancing solid SEO with compelling content.
This is our longest webinar yet, clocking in at nearly 53 minutes, but it’s packed with great info. If you’re short on time, here’s a content list with the minute marker for each:
02:10: Conrad O’Connell from 91 Digital
02:45: SEO: What and How?
24:38: Content and SEO: Friends?
29:12: How Google Sees Your Content
30:27: Live Critique: Ventura Resorts
37:59: Live Critique: Tremont Villa
41:22: Live Critique: The Coolwater
48:42: Live Critique: Absolute Anna Maria